Artcurial is hosting a unique and pioneering retrospective auction that displays three-decades of urban culture in the United States, and the effect of emergence of urban culture as an artistic and fundamental societal factor in the recent evolution of western societies on May 16, 2018, at its Paris venue in an auction titled “C.R.E.A.M.”According to Fabien Naudan, Vice President 20th Century, Artcurial, “Now a worldwide manifestation, urban culture was developed in the United States representing art (with artists such as Kaws or Barry Mc Gee), music, fashion, skateboard and countless every day, now cult objects. In 30 years, icons of this new creative universe have invaded our society, becoming collector items.”It all started three decades ago as a protest movement from the minority communities evolving into a new style of artistic expression; then a mainstream culture, currently irrigating all creative sectors of contemporary society. The era of 1990’s was experimental, particularly with the development of an alternative underground arts and music scene, but from 2000 onwards, urban culture began to assert itself. Little by little, experimentation made way to a more official format that appeared in galleries and concepts stores such as Colette in Paris. A business emerged and growing exponentially in the following decade, it took on a life of its own. The artistic approach was now organized and globally promoted. Early creative adventurers become unavoidable prescribers, defining the new order and international taste.As a precursor in Urban Art promotion throughout the international art market, Artcurial takes a keen interest in the emergence of urban culture as an artistic and fundamental societal factor in the recent evolution of western societies. But, this is the first time that the auction house will hold a traditional auction that will present the true DNA of this urban scene. It covers all sectors from Urban Art to streetwear, focusing on the last three decades of urban culture in the United States (New York and Los Angeles).“Richard Prince, Barbara Kruger, Futura and many others fed the scene with their codes, aesthetics and visual punch-lines. Barry Mc Gee, Kaws, Phil Frost, Jose Parla or Neck Face effortlessly took the lead, propelling visual limits of this remarkable urban energy even further,” says the auction house.The auction house will showcase an exclusive selection of rare and coveted Supreme objects and clothing as a tribute to the past 30 years of creation through a set of close to 150 lots, including original works by Richard Prince, Barry McGee, Jose spoke and Futura, prints and sculptures by Kaws, Todd James, Christopher Wool and Barbara Kruger. The then used objects as Artistic testimonies; mostly representing everyday objects, are now collector pieces. They are coveted by a whole generation of collectors from 15 to 50 years of age, who have shared the emergence and recognition of this urban culture. It is this universal and communal spirit, which Artcurial wishes to transcribe in the catalogue with atmospheric photos, prone to mix genres and faded borders.According to the auction house, “Artcurial has been accompanying this environment for more than 10 years as a precursor, now an integral part of contemporary art. Recent records obtained by the Urban Art department demonstrate this trend, with pieces such as Dark continent of king by Dondi White, sold for a record price of €97,500 , Rodeo Girl by Bansky for €379 500 or the spectacular Companion by Kaws for €380,000.” The auction will be held on May 16, 2018 at Artcurial, 7 Roundabout Champs-Elysees, 75008- Paris, France.http://www.blouinartinfo.com/ Founder Louise Blouin
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